Sunday, September 13 from 1 p.m. to 4 p.m.
Chocolate Town Square Park in downtown Hershey

Join us to celebrate Milton Hershey’s 169th birthday! 

Milton Hershey’s 169th birthday will be celebrated in a big way this year, as the community honors the man whose generosity, philanthropy and entrepreneurialism have impacted the lives of millions. The expanded celebration will feature the following:

· Live performances by student musicians from Milton Hershey School and Hershey High School;
· Kids’ games;
· Hershey’s candy characters, Coco the Bear; the Milton Hershey School mascot, Sparty the Spartan;
· Food trucks (additional cost);
· Hershey’s chocolate, courtesy of The Hershey Company; and
· Cupcakes, courtesy of Milton Hershey School.

The free, annual celebration comes as interest in Milton Hershey’s story grows ahead of the release of HERSHEY, a new movie about his life, opening in theaters nationwide this Thanksgiving. For more information on the Hershey legacy and HERSHEY, the movie, please visit HersheyLegacy.org.

This event is hosted by The Hershey Company, Milton Hershey School, Catherine Hershey Schools for Early Learning, Hershey Entertainment & Resorts, Hershey Trust Company and The M.S. Hershey Foundation.

In the event of inclement weather,  the celebration will be held at The Hershey Story Museum, 63 West Chocolate Avenue, Hershey, PA.